Cosmoprof Worldwide Bologna is scheduled for March 20 to 22 (Europe time). As an ODM factory, Marshmallow specializes in the full-chain R&D and production of beauty products and showcased multiple star collections at the event. The booth attracted continuous discussions, with particular interest in several series designed for the European market. Among them, the French Foundation Master series, co-developed with France’s YOURGNEWS Laboratory, became a key highlight of the exhibition.

Foundation Master Richard GIROUSSE and Marshmallow Vice GM Yvan

Franco-Chinese Debut – French Foundation Master Series

Marshmallow and YOURGNEWS established the Paris Innovation Joint Laboratory this year. As part of this collaboration, they proudly unveiled the "French Foundation Master" series for the first time at the Bologna exhibition. The collection, centered around the concept "Master the Art of Beauty—The French Way," attracted brand representatives from Europe, Asia, and beyond. Richard GIROUSSE, the founder of YOURGNEWS, was also present to explore trends in beauty research and development and to provide expert insights into this collaborative series.

French Foundation Master Series

Advancing Innovation, Elevating Product Excellence

In recent years, Marshmallow has actively expanded its global R&D collaborations, striving for continuous innovation in the international beauty market. This exhibition showcases product capabilities and provides a platform for in-depth discussions on global beauty trends. Marshmallow will continue leveraging its full-chain CDMO expertise to deliver more competitive makeup solutions.

The exhibition is still underway—stay tuned for more updates!

Date: March 20-22, 2025
Booth: Hall 26-A103

Address： BolognaFiere Exhibition Centre, Piazza della Costituzione, 5, 40128 Bologna

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